Read to Ride

How to Enter | History | Results


Herman “Winks” Gundlach Read to Ride began in the “Copper Country” in 2001 after U.P. KIDS board member Herman “Winks” Gundlach learned from his daughter Martha Gundlach about a Read to Ride program in Vermont. The concept seemed perfect for providing an incentive (winning a bike!) for a positive and enriching activity (reading!). U.P. KIDS is joined by REMC #1, providing posters, registration and outreach to schools and libraries. The Daily Mining Gazette joined in and spreads the word through generous and numerous ads, and the Houghton and Ironwood Hurley Rotary Club chips in significant funds. Many other organizations and individuals donate funds for the twenty bikes and helmets given away each year. Four regional bike shops also support the program by providing the quality bikes at or slightly above costs.

The program has had detractors who argue that we shouldn’t “bribe” young people to read. But the letters from kids and parents, the excitement of a young person getting a new bike, and the great number of books that are read each summer convince us that a little incentive can go a long way!

Read to Ride:   How to Enter   History   Results   

P.O. Box 428
Houghton, MI 49931
(906) 482-0520

Regional Education Media Center (REMC #1)
Copper Country Intermediate School District
Regional Educational Media Center
809 Hecla St, Hancock, MI 49930
906-482-4520 or 800-562-7613